What name do you want to trademark?
Free trademark search & analysis
By clicking 'Search,' you agree to our Terms of Use and acknowledge that this search does not constitute legal advice.
Search your name like an attorney
Uppercase doesn't just check a database and hand you a list. It works like the best trademark attorney — asking the right questions to learn your business, designing custom search queries, and discussing conflicts with you in an effort to rule them out and clear your name whenever possible.
View a sample name search report →Step 1:
Uppercase asks you the right question
There are over 4 million active trademarks registered with the federal trademark office (USPTO). Most names will run into at least a few potential conflicts. Understanding the nuance of your businesses is the difference between highlighting an irrelevant match and making a great argument for why you are in the clear.
To identify your specific lane, tell me about your business as if you were explaining it to a friend: What are you building, and what exactly would a customer be paying you for?
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Step 2:
Immediate name search of federal and real world uses
Uppercase designs custom search queries for exact, contextual, visual, and phonetic name matches and searches the complete US federal trademark database, as well as across the web for real world conflicts.
Is this listing your own brand or project?
Page Title: Is my business name usable?...
Page Snippet: NameCo sear...
Step 3:
Collaborative knockout review
Great attorneys present the highest-potential conflicts, discuss them with their clients, and try to find reasons to rule them out. Uppercase follows this playbook, asking you specific questions relevant to the results it has found.
Analysis for “NameCo”
Summary: The data shows a “green light” for the nam...
Step 4:
See results and specific recommendations
Not a raw list of database matches — a reasoned analysis of the risks that have been found and what they might mean to you or a trademark application examiner. Understand the road ahead if you want to file for a trademark or use a name without registering it.
There are a few conflicts worth reviewing closer. Our expert trademark attorney can take a look and give you a definitive answer.
Step 5:
Seamless handoff to trademark attorney review
Uppercase works with trademark experts and will recommend when you should have an attorney weigh in on a potential conflict or risk assessment. If at any point you want a second (world class) opinion, they're just a click away and will enter the chat fully briefed on your name and the surfaced risks.
Try it now — search a name for free
By clicking 'Search,' you agree to our Terms of Use and acknowledge that this search does not constitute legal advice.
USPTO Federal Trademark Database
Real-World Business Use
To identify your specific lane, tell me about your business as if you were explaining it to a friend: What are you building, and what exactly would a customer be paying you for?
Other tools just show search results. Uppercase helps you understand them.
It shouldn't be your job to figure out which results are relevant. Uppercase helps you make sense of conflicts and pay attention to only the results that create risk.
Learn more about trademark searches →You're making decisions now. Your search results should keep up.
Attorneys take weeks. Other online tools take days. Uppercase delivers an immediate attorney search experience — because AI can search, cross-reference, and analyze at a speed that manual processes can't match.
The last conflict we reviewed could really go either way, depending upon your trademark examiner. Do you want me to ask an attorney to weigh in on the conflict and what they think your success percentage would be?
AI + attorneys for the ultimate trademark process.
Uppercase offers the best of both — the immediacy and power of AI, with the option to get professional legal counsel in the moments it matters most. No other trademark service gives you this flexibility and control.
How Uppercase is rethinking legal →Trademark has never been founder-friendly, until now.
Choosing a name is one of the first big decisions that any business makes, and it carries risk. Getting a reliable answer to "Is my business name usable?" usually means hiring a lawyer to run a full search and analysis — which can feel like a big commitment (and cost) when key aspects of the business are still taking shape.
As a result, many teams run a DIY search, potentially missing conflicts, or sidestep a search entirely.
Uppercase offers a different starting point. It allows businesses to quickly and affordably explore names, understand risk, and make informed decisions, before bringing in an attorney to file.
Get in touch.
Questions about Uppercase? Feedback on the product? Something else entirely? We'd love to hear from you.
Email: hello@uppercaselaw.com